|    February 10th, 2015   |   149

New Delhi (N4C Desk)-As part of a joint initiative by DMRC and Sahitya Akademy, the Akademy opened its first ever Book shop in Metro premises at Kashmere Gate Metro station on 5th February 2015.METRO BOOKSHOPThe idea of this initiative is to promote the Indian Literature by providing quality books in Indian languages published by the Akademy and also to cultivate reading habits among Metro commuters and employees.

The Kashmere Gate Metro Book Shop which is located at concourse level of elevated section of the station is first ever bookshop in the country which is opened by Sahitya Akademy outside their premises.

The Metro passengers can avail 15% discount on the books purchased from this book shop by showing their Delhi Metro Smart Card. Limited edition of DMRC publications will also be made available for sale from the Metro book shop.

The Bookshop was formally inaugurated by Vishwanath Prasad Tiwari, Chairman of the Sahitya Akademy in the presence of Dr. K. Sreenivasarao, Secretary, Sahitya Akademi and other senior DMRC and Sahitya Akademy officials. A similar bookshop will also be opened shortly at Vishwavidayla Metro station which witnesses footfall of young students and academicians besides general public. DMRC has already opened two Bookshops in association with National Book Trust at Kashmere Gate and Vishwavidyalaya Metro stations in 2014.

DMRC in recent times has taken up the initiative of tying up with various government bodies/organizations (National Book Trust, Delhi Tourism, Sahitya Akademy, India Habitat Centre, Ministry of Textiles etc.) authorizing them to use the Metro premises in such a way that they are treated as a hub for promotion of Indian Art, Culture, Literature, Craft, Tourism etc. Stations like INA (Art & Craft Gallery), Jorbagh (Painting Exhibition), Mandi House (Art Exhibition), Kashmere Gate (Bookshop), Vishwavidyalaya (Bookshop run by National Book Trust) Patel Chowk (Museum-Tourism) etc. are a testimony to these associations and offer commuters an altogether different experience while travelling by the Metro.